Real Stories for Real Results

Helping Health, Wellness, and Mission-Driven Brands Grow and Be Remembered

Simple, effective marketing.

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How are you measuring up?

  • Can people find you?

    If not, your search engine optimization (SEO) might not be working effectively.

    75% of visitors never scroll past the first page of search results. (Hubspot)

  • Are customers visiting but not buying?

    Your content might be hard to skim to find what they need quickly.

    Visitors typically only read 20-28% of the words on a page. (NNGroup)

  • Is your blog gathering dust?

    Beware - Google penalizes inactive blogs.

    Websites with active blogs receive 97% more links to their sites. (Hubspot)

  • How's your credibility?

    Small mistakes can have a big impact on how your brand is perceived.

    59% of visitors would avoid buying from a business that made obvious spelling and grammar mistakes. (Global Lingo)

  • Are you leveraging customer stories?

    This is a golden opportunity many businesses are missing out on.

    Customer testimonials have the highest effectiveness rating for content marketing at 89%. (Social Fresh)

  • Are your website buttons working?

    Unclear or uninviting buttons can cause lost leads and high bounce rates.

    Websites with a clear CTA button that stands out are shown to increase click-through rates by 232%. (Hubspot)

Here’s the secret.

You’re further than you think. Let’s get you there.

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So here’s what I do to get you to the next level…

  • Save you time from having to come up with click-worthy blog content so you can focus on what you’re good at – your business.

  • Audit your website to see where it’s succeeding and where it can be improved.

  • Improve your Google ranking through SEO-optimized content.

  • Provide you with SEO-optimized copy – every time. This increases your online visibility, generates leads for free, and increases your authority in your industry.

  • Update outdated website content to meet you where your business is today.

  • Add a blog to your content offerings so you can rank higher in Google.

  • Create lead magnets to grow your email list.

  • Provide you with royalty-free images and SEO-optimized alt text for them so they perform for you.

  • Harness the power of AI to turbocharge your brand.

Here’s what working with me looks like.

  • Karin Anderson headshot

    Step 1. The Consult

    We'll dive deep into your business goals, uncover hidden opportunities, tackle challenges, and set dynamic objectives to create a powerful content strategy that delivers real impact for your business.

  • Step 2. Your Custom Strategy

    After our initial consult, I'll craft a tailored plan and custom strategy that aligns with your business goals, allowing you to run your business while I support you behind the scenes (and make you shine).

  • Step 3. The Implementation

    Here’s where we'll bring your custom strategy to life and turn your business goals into reality. From tackling challenges we identified to maximizing opportunities, this phase is all about getting you to the next level.

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Services / Rates

    • Is your website clearly communicating your brand’s message?

    • Are your words connecting with the right audience—and moving them to take action?

    • Could your content strategy be doing more to attract and convert ideal customers?

    A content audit evaluates the clarity, voice, and effectiveness of your website messaging. It also looks at how well your content supports your SEO goals and aligns with your overall brand story.

    You’ll learn where your messaging shines and where confusion, repetition, or missed opportunities might be causing you to lose visitors.

    You receive a detailed report and an actionable plan to refine your copy, improve readability and flow, and strengthen your site’s ability to convert.

    starting at $495 (for a maximum of 3 website pages)

    • Are you making it as easy as possible for your customers to use your website?

    • Could your website be doing more to turn visitors into customers?

    • Are you keeping up with your competitors in delivering a user-friendly experience?

    A UX audit will analyze your website and your closest competitors' websites. It's critical to discover where your competitors are doing a better job. You also want to capitalize on areas where they fall short.

    A UX audit will analyze your website for functionality, user experience, accessibility, and SEO strategy.

    You receive a comprehensive report with an actionable plan.

    starting at $495 (for a maximum of 3 website pages)

  • Radically improve your online presence with a dual UX / Content Audit. Here’s what you’ll get:

    • Detailed analyses of your website's user experience, functionality, content clarity, SEO, and design coherence.

    • A deep dive into your competitors, revealing opportunities to enhance user engagement and streamline conversions.

    While each audit stands strong alone, choosing both ensures a holistic approach to achieving digital excellence.

    However, if your focus is specific — whether on enhancing user experience or refining content strategy — opting for a single audit tailored may be the ideal path forward.

    You receive a comprehensive report with an actionable plan.

    starting at $995 (for a max of 3 website pages)

  • A blog isn't just a platform for sharing insights; it's a dynamic tool that propels your business forward.

    Imagine captivating your audience with expertly crafted content that not only educates but also enhances your visibility on search engines.

    With each well-researched article, you're building a rapport with customers, nurturing long-term relationships based on credibility and value.

    A blog on your website:

    • Boosts your SEO efforts

    • Drives organic traffic by up to 434% more compared to websites without them

    • Increases search rankings

    • Establishes trust with your audience

    • Attracts qualified leads

    • Increases your authority in your industry

    Copywritten, SEO-optimized, 800-1,000 word blogs.

    $200 each

  • In today's digital landscape, SEO-optimized content for your website is not just an option; it's a necessity. Here’s why:

    • Higher Click-Through Rates: The top five results on Google account for 70% of total clicks. This highlights the critical need for high-ranking content.

    • Longer Content Performs Better: Pages ranking in the top 10 search results have an average word count of 1,447 words, indicating that longer, well-researched content tends to rank higher.

    • Organic Search Dominance: Organic searches are responsible for about 58% of the world's web traffic, making it the leading source of traffic for websites.

    High-quality, SEO-optimized content can enhance your online presence and drive significant traffic to your website.

    Copywritten, SEO-optimized, 800-1,000 word page

    starting at $350

  • Let's be honest, no one wants spam. A lead magnet is a chance to offer something real in exchange for an email. It's essentially a free gift solving a problem for your target customer.

    Websites using lead magnets get ten times more email sign-ups. It's a win-win: they get something useful, and you build relationships.

    starting at $300 each

  • Your product descriptions aren't just words on a page – they're working tirelessly to attract and convert customers. Captivating product narratives speak directly to your audience and drive sales.

    80% of consumers say that product descriptions play a critical role in their purchasing decisions. 

    We combine engaging content with SEO expertise to ensure your products stand out in search results and inspire customers to click 'Add to Cart'.

    Compelling storytelling will elevate your products so they connect to your ideal customer. When your customers understand and feel connected to what you offer, everyone wins.

    starting at $50-$150 per product

Recent work

Why work with me?

Hi! I’m Karin.

I think about your brand holistically.

I approach content with the customer in mind. When I know your customer, I can speak their language. I can meet their needs. I can know what they want to hear.

Ultimately, your brand exists because of your clients and customers. Speaking to them where they are is important.

I’ve have been building stories, developing brands, launching startups, and helping small businesses increase their revenue since 2016.

I would love to help your business grow, too!

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